Google launches Start Searching India campaign

Google today
introduced its Start Searching India campaign here to help internet
users get the most out of the web with its search tool.

“Internet
is no longer restricted to the domain of working professionals and is
fast emerging as a life enriching tool catering to the varied needs of
the people from all walks of life,” Google India’s director of
marketing, Sandeep Menon said on the occasion.

The objective of
the campaign is to help Indian users save time, by showing how they can
get instant and to-the-point answers to their most common queries, he
said.

Presenting the top search trends that the people of Bhopal
search for most using using Google Trends, he said that e-governance is
doing well in Madhya Pradesh with mponline.com and vyapam.com figuring
in the top five web searches.

He said that Google’s mission has
always been to make search into an ideal assistant: a search engine that
understands exactly what you mean and gives you back exactly what you
need.

Also, recent improvements to Google Search have drawn the company closer to that vision, he added.